What exactly that is remains to be seen, but making sure its EVs go farther with less is a very good start. That frees up all sorts of costs, but the most significant benefit is that Ford can do more with the product with that focus, Field explained. “So when we commit to this kind of focus, complexity falls off in a way that completely changes the company.” “The complexity goes so far in this new project that you’ll be able to count the buildable combinations on two hands,” said Field, noting that includes retail and Ford Pro customers. Rocky was a great salesman and calmed all my nerves of buying a car from out of state. This was absolutely the smoothest sale I have ever made. And the result is a different product.”įield talked about finding inspiration for these vehicles not just in the competition but “from the limits of physics” and from other industries-and he, as Farley did earlier in the year, pointed to radically simplified builds and build combinations. This was absolutely the smoothest sale I have ever made. And in computer simulations we took a bunch of mass out, we lowered the right height, changed the aerodynamics. “When we set out to build our Generation 2 three-row we started by changing the way we think about the tires with lower rolling resistance, squeezing every little drop of propulsion system efficiency out. “We optimize it rather than compromise it,” summed Field. “But the real battleground in electrification is about efficiency.” “There’s a bit of an arms race in the industry to shove bigger and bigger batteries into large EVs to try and make them like ICE vehicles,” said Field. EV efficiency is more important than range To get 300 miles of range on the highway in an Expedition would have taken about 150 kwh of battery-a big, expensive, heavy battery, he explained, suggesting that the resulting product simply wouldn’t stand out enough versus ICE products. “Now we could have converted an Expedition into an EV but it wouldn’t have made for a very good EV and it wouldn’t have made for a very good Expedition.” “So think about a family that wants an affordable EV with an amazing experience for road trips,” said Field. With the F-150 Lightning, Ford went well beyond taking the F-150 and making it electric, Field explained, but also made it out-accelerate most sports cars, offered a frunk larger than that of most sedans, and staked out a first-in-market position for home backup power. “Ford’s Generation One was a scrappy endeavor: Low investment, really small teams, and pushing against a large organization that hadn’t really endorsed or embraced EVs yet,” summed Field, who nevertheless called them “great products” and partly why he came to Ford from Tesla. Miles / Vice President Hope Miles / General Sales Manager Mark Mcalpin / Bodyshop Jeff Sutley / Service. Categories: Golf Equipment & Supplies Retail. And at Ford’s Capital Markets Day on Monday, Farley, along with product development chief and CTO Doug Field, walked shareholders through what will make these EVs special.Ģ021 Ford Mustang Mach-E, 2019 LA Auto Show Ford EVs: From scrappy to groundbreaking? BUSTER MILES CHEVROLET CO Buster Inman Golf Shop. While that might not have been quite as extraordinary a picture as the Millennium Falcon with a back porch he likened Ford’s upcoming Project T3 electric pickup to in March, the two descriptions together signal that the automaker is attempting to create something very different, if not downright disruptive, with these next-generation Model E electric vehicles.īoth are due to arrive in 2025, as the harbingers of Ford’s Generation 2 EV architecture. I will be a customer of this facility for a long time to come and let it be known I am very very hard to please and I am one of the most impatient complicated people I have ever known and I still left this place very happy.Ford CEO Jim Farley on Monday teased the automaker’s upcoming fully electric seven-passenger SUV as being “like your own personal bullet train.” The parts Dept was also very easy to work with and very friendly. I would also like to mention that this is truly a beyond the sale dealership as the service adviser I dealt with was fantastic to deal with as well, very detailed and knowledgeable. This is one dealership I have yet to leave feeling like I had been swindled in any way. He is like just talking to an old friend. George was a great guy and please notice I did not say salesman because that he is not. First the sales team is phenomenal in making sure you are happy with your decision be it good or bad towards them. I am not saying it will be all lollipops and candy corn but the people at this dealership are second to none I have encountered. After Buying many vehicles at dealerships around me I will continue to pass multiple to get to Buster Miles.
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